Why I Founded EduGuide

Not long ago, my mom told me that Char Troy had died. She was my school counselor. I never made the honor society, but Mrs. Troy saw something in me that others didn’t. She sat me down in her office to talk about my future. When I got into trouble, she coached me on how to get out, without talking down to me the way most adults did. And in my junior year, by some miracle which I still don’t understand, she sent me to a two-week talented and gifted college access program at Eastern Michigan University, all expenses paid.

She was an EduGuide: a person who is passionate about pursuing their potential and finds joy in helping others reach theirs too. EduGuides live to share what they’re learning and to help others discover new ways to succeed — because it’s at these times when they know best what they were put on this Earth for.

Imagine if there were more EduGuides in this world. Imagine if we all worked together to help each student reach their full potential. Imagine, for a moment, if you and I could set aside all the things that get in our way and rebuild education around students: a personalized path for each person that brought out their best. Because each person is worth it.

That’s why in 2000, I founded EduGuide. We began building a body of research and tools, like this website, that anyone could use to coach people as they take measurable steps to success. And we designed it as a non-profit, so that our sole focus would be on making a difference, and any money we raised could be poured back into helping more people. Funders like Kellogg, Mott, Lumina, Ford, Dow, Google and many others have enabled us to grow to help millions to take measurable steps to success.

As EduGuides, we’re all in this together. And if we work together, we can change the course of lives, the way Char Troy did for me.

— Bryan Taylor, President


EduGuide's work has been recognized for distinguished achievement by the Education Publishers Association, the School Public Relations Association. EduGuide was also selected for the Lumina Foundation Envisioning the Next Generation of Student Supports project.

Founded 2000

Nonprofit Licensed Charity

Our Research

We conduct research to identify strategies groups can use to supercharge outcomes. For instance, we won a national grant competition for a first-of-its-kind study on using technology to engage first generation students and parents. And we’ve collaborated with national networks such as NCAN, NCCEP and COE to study mentoring strategies in college access and success.

Our Tools

We develop tech and other tools groups can use as their own. For instance, programs have used more than 8,000,000 of our guides to coach students and parents on things they can do to boost achievement at each stage. And groups have used EduGuide’s financial aid tools to set a national record for low-income students applying for aid.

Funders Have Included